Since Gucci fragrances and colognes founded the fashion house in Florence in 1921, the brand has become a target and a demand for most of the world's discerning men and women, representing what is glamorous contemporary and traditional Italian-made at the same time. Gucci designs and produces both men's and women's wear, handbags, small leather goods, travel accessories, footwear, fine jewelry, watches, eyewear, perfumes, cosmetics, and children's clothing. All of this is produced with high quality as the quality of old lifestyle products and items. The first edition of the designer Gucci originated in 1974 and the modern edition in 2015. Gucci perfumes were issued in collaboration with the designers "Michel Almeric, Dominique Ropion, Elias Arménides, Givaudan, Daniela Roche-Andrier, Antoine Maisondieu, Guy Robert, Karen Dubroy, Maurice Roussell, Firmenich, Jacques Husler and Lorenzo Villoresi