Well known as "Mr. Beverly Hills" and playing a significant role in creating the luxury shopping destination now on Rodeo Drive, Fred Hyman fragrances were introduced in conjunction with Victory International. The first fragrances in the perfume line are 273 fragrances for women and men. Introduced in 1989, the fashion house has 14 fragrances in its huge base notes. Where the first version was released in 1988 and the modern version from 2004